Alyssa Pointer is an accomplished visual storyteller based in Atlanta, GA.

After earning her B.A. in photojournalism and African American studies from Western Kentucky University in 2016, she quickly established herself in the field, working as a staff multimedia journalist for The Chicago Tribune and The Atlanta Journal-Constitution. In 2024 she joined Thomson Reuters as a video journalist, where she traveled the East Coast covering breaking news, extreme weather and the 2024 Presidential election. She currently leads her creative ventures at Leola Studios, a company named after her grandmother, that focuses on providing storytelling imagery for profit and non profit businesses.

Throughout her career, Alyssa’s work has not only been recognized by prestigious institutions—garnering multiple accolades like New York Times Photos of the Year, several Time Magazine 100 Photos of the Year honors, and awards from the Atlanta Press Club—but has also made a significant impact on communities. 

Beyond her creative pursuits, Alyssa is dedicated to mentoring the next generation of journalists. She has served as a photography coach for photojournalism workshops and has moderated panels at the National Association of Black Journalists annual conventions. Additionally, her leadership roles—such as serving on the boards of the National Association of Black Journalists Visual Task Force and the Atlanta Photojournalism Seminar—highlight her commitment to fostering diversity and excellence within the industry.

Whether collaborating with global news agencies, for profit and nonprofit clients or engaging directly with communities through her projects, Alyssa Pointer continues to explore the power of visual storytelling.

email: hello@leolastudios.com
phone: (678) 465-8089

Partial Client List:
Apple Newsroom
Amazon.com, Inc.
No Kid Hungry
70 Million Podcast
Alaska Airlines
iHeart Media
Clean Air Moms
Trust For Public Land
Destination Canada
Color Congress